Executive Coaching


Top athletes have coaches, and so do more and more successful executives. Executive coaching targets management and leadership development and improved business results. It is for clients who are seriously committed to investing the time, energy, and financial resources to better themselves, develop their people and build their company.

What is excutive coaching about?

Executive coaching is about clearing roadblocks, unlocking potential and filling gaps between where people are and where they would like to be. It is about maximizing performance and reaching personal and organizational goals.

How I work with executives

I work with executives and managers utilizing cutting-edge coaching-psychology methods to develop key leadership dimensions. I have extensive experience in managing change and leading people through change. They serve as facilitators, motivators, consultants and sounding boards dealing with business goals, people interaction and self-management issues.

Coaching empowers you to discover, create and produce the results you want most in your life, powerfully and effectively.

When our lives are primarily externally focused with work, it becomes easy to lose sight of the game plan. What are we doing all this for? What is the point of it all? Like too many stressed out corporate high-fliers, we may reach the very top of the ladder, only to find that it is leaning against the wrong wall. The joy of simply living all too easily evaporates as we postpone our pleasure for some unspecified future date. We don't allow ourselves to be happy nowW, but instead promise ourselves that when we have got that promotion, acquire the right business, or become a millionaire, then we can be happy. Meanwhile, happiness in the present time, which in truth is all we ever really have, quietly slips away.

Learning to be successful and happy

The biggest trap is to work for money (as opposed to job satisfaction). Many of us do this this assuming that once a certain amount of money has been amassed in the bank, or once they can see the fruits of their assets laid out before them, then they will be truly happy. Unfortunately, this tends to be a false belief. Many of us fail to realize that we need to prepare our mindset for wealth first.

My credentials

If you are an executive or an entrepreneur looking for a coach or counselor to assist you with professional and/or personal decisions, it's important to know what type of experience and credentials they have. In order to be the most well-rounded counselor, coach, and business woman, I have received extensive education and training in a number useful and practical areas.

I was the President and CEO of a successful Silicon Valley start-up for 15 years, where I received international attention for my marketing skills and earned 13 design awards. I have over 12 years of college experience, where I completed a Bachelors in Communications, Masters in Psychology, and Doctorate in Naturopathy. I am currently in the dissertation phase for my second doctorate degree; a Ph.D. in Psychology. I am a licensed therapist and have received extensive training as a coach during my training as a Master NLP (Neuro-Linguistic Programming) Practitioner.

If you would like to learn more about how I can help you achieve, maintain, and grow the success you've always dreamed of, please contact me and we can talk about how I can help you succeed.




You are what you repeatedly do. Excellence is not an event - it is
a habit.
~ Aristotle

Each man is a hero and oracle to somebody.
~ Ralph Waldo Emerson

Your vision will become clear when you look into your heart. Who looks outside dreams. Who looks inside awakens.
~ Carl Jung

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Dr. Randi Fredricks, Ph.D., LMFT     ♦     1174 Lincoln Ave Suite 6     ♦     San Jose, California, 95125



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Randi Fredricks is a Psychotherapist and Licensed as a Marriage Family Therapist MFC 47803 and not licensed with the California Bureau of
Naturopathic Medicine. © 2012 Randi Fredricks, Marriage and Family Therapist, Inc. All rights reserved. Serving San Jose, Sunnyvale,
Santa Cruz, Palo Alto, Monte Sereno, Los Gatos, Cupertino, Mountain View, Scotts Valley, Campbell, Willow Glen, and Milpitas CA.

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